Trader Joe's Website Designed and Developed by Squeaky Wheel Media

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OPPORTUNITY Trader Joe's, a leading specialty grocery store, engaged Squeaky to design and develop an all-new website. The objective was to establish a new aesthetic, position the site as a resource, and further streamline the website as a marketing vehicle and brand hub.

SOLUTION Introducing an all-new look and feel, Squeaky positioned the site as a way to reinforce and emphasize the existing Trader Joe's brand identity as "the neighborhood grocery store". The site was designed to convey the energy, character and unique offering of the actual Trader Joe's store experience through aesthetic elements designed to highlight Trader Joe's content and handpicked products.

CONSULTING
STRATEGY
WEB DESIGN & DEVELOPMENT
INFORMATION ARCHITECTURE
CONTENT MANAGEMENT SOLUTION

Some portions of this site (specifically, imagery on the clients section and the portfolio section) may be under copyright control from other entities. Placement in the clients section and the portfolio section of this site in no way implies ownership of the imagery by Squeaky Wheel Media. All imagery in the clients section and the portfolio section retains the copyright of its owner. Squeaky Wheel Media does not authorize the use of this imagery, for any purpose, without the express permission of Squeaky Wheel Media and the owner of the imagery, where applicable.